How to find out what you need to know about the latest fashion trends in the city
By Laura LeMaitre and Alanna RiggsThe city of Montreal is no stranger to fashion-forward streetwear trends, but this year, the city is making strides in embracing more bold streetwear.
In 2017, the first-ever ‘Happy Earth’ fashion show was held at the famed Bébé Centre in downtown Montreal, and the first fashion show at the ‘Fashion Lab’ in the Old Town Mall was held last month.
The city is also hosting the first ‘Festival de Couture’ and ‘Quebec City Fashion Week’, which will run through February.
While some of the latest streetwear looks are being created by local designers, there are a number of brands from outside of Montreal that have been making waves with bold street fashion.
Here’s a look at some of them:L’Oreal, which is based in Montreal and has been working to rebrand itself to reflect its identity over the last few years, has been a mainstay of the city’s fashion scene for the past decade.
The brand has made a name for itself by collaborating with local designers to create clothing that fits their creative vision.
In addition to the iconic L’Orem logo, the brand has also incorporated the words “O’ronaut,” “Obligatory” and “Montreal” into its collection, which was inspired by the city itself.
The label’s latest release, ‘Fairytale’, features a number that is meant to represent the fairy tale character Aurora.
The collection has also featured pieces by artists like Isabelle Farel, Nadezhda Tolokonnikova, and Domenico Garibaldi.
L’Oréal has always been an established player in the fashion industry, and has consistently been considered among the most influential designers in the world.
In the past, L’Orée was the first brand to break into the mainstream fashion world, thanks to its innovative line of women’s and men’s clothing, which debuted in the 1970s.
The company has released a number popular collections, including its iconic ‘Vogue’ collection, as well as a number collections that incorporate more contemporary design elements.
In 2018, the L’ Oréal Paris brand debuted a range of high-end, luxurious women’s dresses in addition to its popular line of men’s fashion accessories.
The line featured new designs for a range from the brand’s signature high-waisted silk coats to its signature black suits.
The new collection, ‘L’ Orée Paris Women’s Suit’, was launched in June 2018.
The range was launched with a number design collaborations with designers like Alessandro Michele, Karl Lagerfeld, and Valentino.
The brand is known for its bold, yet refined, streetwear collections, which have received high praise from critics, and have won multiple fashion awards.
The ‘Fancy Dress’ collection from the ‘Luxe’ collection of women was considered to be one of the best in the entire industry.
The Parisian designer was one of few designers to collaborate with the French pop star, and was also the first to wear the iconic red dress from the hit film, The Royal Tenenbaums.
In 2018, L,Oreal also debuted a collection for the summer that featured a number designs inspired by popular culture.
‘Fantastic’ included a number pieces that were inspired by pop culture icons like Kylie Jenner, Beyonce, and Beyonce’s husband Jay Z. It was also included in a collection that was designed by the designer’s mother, who was a fashion icon in the 70s and 80s.
‘The Royal Ten’ also featured a collection of pieces that had a similar theme, but were created by the designers’ mother, Vivienne Westwood, who wore the red dress that was inspired to the tune of “Happy.”
‘La Femme’ was also a trend-setting collection from L’ORÉAL Paris that featured the designer wearing the black dress and leather skirt that were also featured in the film, ‘The Royals.’
‘Ladies’ was a collection from ‘LUXE’ that was the most expensive fashion show of the year, and featured a variety of designs inspired to look like the actresses of the era.
In 2017, L.A.-based label, M&M, also debuted an exclusive collection that featured streetwear silhouettes that reflected the L.C. duo’s recent fashion campaigns.
The look was designed and produced by the L&M team, which included designers like Toni Braxton, Anna Wintour, and Kate Moss.
This year’s ‘M&M’ collection was also inspired by streetwear icons including Rihanna, Selena Gomez, and Yves Saint Laurent.
The label’s new collection ‘Fantasy’ was designed for the fashion-conscious young female.
The collections were inspired to match L.O.V.E